script of commentary

How does your music video,use, challenge or develop forms and conventions of real media products.

Olivia: In our music video we used lots of forms and conventions or real media products. In Camerawork we used a range of different shots, from close-ups of me standing and singing, and also landscapes of Orwell.
Rosie: During our editing stage we used lip-syncing throughout like a real music video would. Across the whole of our music video we put a sepia effect on to create the continuity, all the same across the whole of the video. We put a dazzle and glow effect across the first part of our music video to create a fairytale. We used istopmotion, which we felt was a challenge of the forms and conventions of real media products, however we did find an example of this in Kate Nash's video foundations.
Derek: The fades and transitions of our music video fitted well with the genre as it was slow paced like the music. the genre of our video was sort of an acoustic, folk, alternative, generally sort of happy feely type thing. We decided we wanted to make this represented in our settings, as obviously thats going to make an effective video. We decided to use Orwell, which is the village where all the outdoor stuff is. It's quite naturalistic and we thought it looked really good. We decided to use the pub as it fit in with the folk genre, it was quite dimly lit.
Olivia: the music that's actually in our video is quite slow paced so we decided to do the editing slow paced as well. We wanted to get a fairy like feel in there, and I think we did that quite well with the dazzle and glow filters. The lyrics amplified the visuals and they also illustrated the visualsan example of this is when Derek and I were lying on the grass and the line is actually lying on the sun-kissed grass.
Rosie: In the mise-en-scene of our video Oivia is seen wearing a yellow dress, this is to represent the daffodils. We also felt that we could challenge the forms and conventions as we used the locations of country and city, as we felt this was unusual, as they usually use one or the other.
Derek: Our magazine pack and digipack used forms and conventions of real media products, such as barcodes, logos and track listings.

How effective is the combination of your main product and ancillary tasks?

Olivia: There is a very strong effect between both our music video and the ancillary text. They relate to the constant theme of daffodils, flowers, blue skies, countryside, nature and wildlife.
Rosie: there is a theme of fairytale throughout our music video and our ancillary task. During our music video we put fairylights up, we then also edited in a dazzle and glow effect. During the ancillary task we put a little edited version we put a little edited image of Olivia with a big daffodil.